For many small and medium-sized travel companies, building traffic by optimizing their website for search engines (SEO) is an important step in growing their business.
Yet many of the travel companies I speak to don’t have the skills, experience or time to put an effective SEO strategy in place.
So I started helping companies to improve the traffic that comes to them naturally from searching engines, and saw some dramatic results.
I’m a content specialist, so my strategy is a simple one – understand who your audience is, what they want from your website and then create and organize the pages that draw them in.
Examples of results
I helped an award-winning holiday park in Cornwall grow their web traffic by more than 55% in three years.
With new content and a better website structure, I increased traffic for a luxury lodge hideaway by more than 670% in two years.
By adding extensive new content, I worked with an online travel retailer who already received more than one million web visits each year, to increase their organic traffic by 9% in 12 months.
I have many more examples of successful SEO and content campaigns for travel clients. Why not get in touch to find out more.
“Since we started working on digital campaigns with Dan we have seen traffic to our websites grow year after year, often to massive effect. He provides outstanding support to our marketing team.”
Rachel Mabbs, Marketing Director, Bridge Leisure
“Dan has become a valued member of our marketing team, bringing a common-sense view of digital marketing that has helped BreakFree Holidays improve our SEO efforts and grow organically.”
Peter Allport, MD, BreakFree Holidays
Boosting your web traffic
I treat every campaign as a unique project, so I’ll work with you to understand your needs, to analyse your website and to create a plan that is totally tailored to increase your organic traffic.
Here’s how I can help:
1/ Show you how well (or not) your site is performing: can you find your way through the mass of website statistics? I can help you uncover what is happening, why and what you need to keep on top of.
2/ Optimise your site for search engines: by understanding what your audience is searching for I can optimize your websites title tags, meta descriptions, headings and content to increase search traffic.
3/ Improve your content: are the pages on your website lacking pizzazz? A poorly written page can be a turn off, but a well written page can grab your audience, engage them and lead them to purchase your product.
4/ Find new keyword opportunities: by using analytics and research I can find new search phrases that your customers are using and you may find it easy to rank for. Creating new contents will help you to attract this traffic.
5/ Bring visitors from social media: by putting in place a social media content strategy I can bring your traffic from Twitter, Facebook and other social media channels.
Contact me here and we can have a chat about search engine optimisation increasing the organic traffic to your website.