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Hello. I’m Daniel Johnson and I’m a PR (public relations), content and SEO specialist for the travel industry.

Specialist? I’ve worked for one of travel PR’s leading London agencies, in-house for a travel company in the UK and France, and as a freelance consultant for a variety of travel operations since 2011.

Professional public relations

I’m a member of the Public Relations Consultants Association (PRCA) and I will soon complete their Advanced Certificate qualification, which puts me in the tiny minority of PR consultants to be professionally trained.

My contacts book and a strong sense of what makes a good news story have helped me achieve coverage in national newspapers, across the regional press, in magazines and online.

As bloggers have grown in number and importance, I’ve set up effective campaigns to generate real reviews and lots of social shares.

“He understands instinctively what journalists need and I have always found him totally professional, helpful and prompt. He is informed and informative and exudes a ‘can-do’ air which inspires confidence and ensures the smooth running of projects.”
Sarah Chalmers, Daily Mail

…for all press testimonials click here

SEO success for travel

I also work with travel companies to grow traffic to their websites through sustainable SEO, achieving results based on quality content and hard-to-earn links from popular websites.

“Since we started working on digital campaigns with Dan we have seen traffic to our websites grow year after year, often to massive effect. He provides outstanding support to our marketing team.”
Rachel Mabbs, Marketing Director, Bridge Leisure

…for all client testimonials click here

As a professional PR freelancer, I can help you in many different ways. Whether you are after support for a new product or project, help understanding why journalists aren’t writing about you, a strategy for your team to follow, or if you need more traffic to your website, I’d be delighted to hear from you.

So why not get in touch? Over the years I’ve discovered that no two campaigns are the same and every client has distinctive needs. To find out how I can help you, please contact me here.